Expert required: SEO and AI

hiring an AI & SEO Analyst to improve how our brand and products are discovered, especially by international B2B buyers. Market focus: 80% international B2B (export) and 20% local market. Responsibilities

• Build an SEO system focused on B2B discovery (distributors, clinics/centers, companies).

• Optimize website structure, category/product pages, and B2B landing pages for search intent

. • Improve product data quality: titles, descriptions, metadata, internal linking, content templates.

• Support international SEO and multilingual content mapping by market.

• Structure and feed data for AI-driven discovery (AI search, product knowledge, structured content).

• Track rankings, traffic quality, lead conversions; identify growth opportunities.

• Work with marketing/content to align SEO with campaigns and sales goals. Main requirements

• Strong experience in SEO and data analysis with measurable outcomes.

• Skincare/beauty experience (or closely related category).

• Solid technical SEO basics (indexing, site health, speed, schema basics).

• Experience with marketplace SEO and product content systems (including Trendyol).

• Experience with AI-assisted content workflows and data structuring for AI readability.

• Strong reporting and ability to translate data into action.